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Wildly Profitable Marketing for the Pet Industry

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About the author:
Pam Foster and C S Wurzberger

Pam Foster, owner of PetCopywriter.com and ContentClear.com, is a Certified SEO Copywriter, web marketing content consultant and teacher who specializes in helping pet-industry businesses get more traffic and sales online through smart content marketing strategies.

As a lifelong pet parent, Pam focuses on making a difference to all pet professionals. She works as a virtual team member with web professionals to launch websites, optimize existing sites, and help test email and landing page campaigns. Pam also has extensive print and direct response copywriting experience.

Pam is the co-founder of Pawzoola Publishing, a columnist for Veterinary Advantage magazine, and a frequent presenter of marketing webinars and live workshops.

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C S Wurzberger is an accomplished Internet and Ecological marketing strategist and conservationist with over 25 years of experience. Her businesses include ATripToTheZoo.com, ZooMarketingTools.com, TheGreenUpGirl.com.

With a specialized focus on pet companies, zoos, aquariums, nature centers and wildlife conservations centers - and their suppliers - C S helps clients assess their current sustainability and marketing issues and map out strategies for success. She's also the founder of The Greening Up Initiative... an action plan to reduce waste streams and costs while improving brand reputation and profits.

C S is an in-demand web educator for business organizations, national gift shows and educational institutions. She's the co-founder of Pawzoola Publishing.

Wildly Profitable Marketing for the Pet Industry
 

Attract more customers and profits with this hands-on field guide to search engine optimization, social media, mobile marketing and other effective strategies.

Authored by Pam Foster
Authored with CS Wurzberger

Finally — a hands-on marketing field guide for all pet businesses, veterinary practices and pet-industry suppliers
While pet ownership and pet-care spending is at an all-time high, there may be a gap between all those pet-related customers and your ability to attract them.

How can you reach more customers for your pet supplies, services or medical care? Or if you’re a pet-industry supplier, how do you turn more pet or veterinary professionals into your customers?

With Wildly Profitable Marketing for the Pet Industry, you’ll quickly discover how to steer eager prospects and customers swiftly to your business using search engine optimization (SEO), social media, mobile marketing, your website, and other online and offline approaches.

Let experienced professionals Pam Foster and C S Wurzberger guide you along a marketing expedition where you’ll create your Profit Producing Planner, with each step bringing you closer to more customers and profits. With this guide, you’ll discover…

  • The #1 most powerful marketing question to ask yourself
  • The 3 core attributes that make your website work wonders for your business
  • Social media myths, facts and strategies for success
  • The smart, streamlined way to mix online and offline marketing
  • Clear actions steps you can begin TODAY
Imagine seeing a growing number of happy pet-fans singing your praises and spending more money with you! Find out how in Wildly Profitable Marketing for the Pet Industry.

Save 5% on book orders of 100+ copies at one time. Email us to get the discount code.



Publication Date:
2012-05-12
ISBN/EAN13:
0615632947 / 9780615632940
Page Count:
336
Binding Type:
US Trade Paper
Trim Size:
6" x 9"
Language:
English
Color:
Black and White with Bleed
Related Categories:
Business & Economics / Marketing / General




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