Social Media Marketing Strategies (Student Edition)

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Social Media Marketing Strategies (Student Edition)

Authored by Adam Wilkins, Shawn Moore
Edited by Rebecca Saloustros

Social media as a marketing tool can make or
break brand image and has rapidly become
the channel of choice for companies to reach
their target audience. Learning how to
choose the right social media platform and
how best to utilize the features offered by
that platform is the primary focus of this
course. We take the most popular social
media platforms and learn how business can
best use them to reach customers.

Publication Date:
1530962102 / 9781530962105
Page Count:
Binding Type:
US Trade Paper
Trim Size:
8.5" x 11"
Full Color with Bleed
Related Categories:
Business & Economics / Marketing / General

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